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Here be (Tapeless) Dragons

Over the past few weeks, when not distracted by such minor trifles as the General Election, the media have been getting themselves into a bit of a tizzy over the tax domicile disagreements between multi-millionaire entrepreneurs Duncan Bannatyne and James Caan of Dragons' Den fame.  As the Dragons' production team head back into the Den to record another series of the BBC2 hit, I’m reminded of a time when things were a little more harmonious in the den - and the story even has a tenuous connection to digital production workflows...

It was the spring of 2007 and I was working with the Dragons' Den production team to implement a trial of BBC R&D's Ingex automated tapeless production system. Ingex is an open-source software solution that runs on commodity PC server hardware and provides anyone that cares to implement it a cost-effective file-based HD/SD studio recording solution. We knew that introducing this (then) very new technology would not come completely without teething troubles, but it was an honour to be working on such a well known and established BBC brand with the kind of technology that fundamentally changes the production landscape.  However, in a prudent bit of risk-mitigation, the first three outings of Ingex on DD were run in parallel with a tape-based workflow, with all of its inherent foibles, as well as at least one misunderstood advantage…

It is easy to forget that part of the television magic of DD lies in the fact that pitches are delivered in real-time, with few (if any) interruptions.  Pitches in the Den can run for hours, necessitating multiple tape changes.  These tape changes were generally a source of consternation in the Den.  They would often break up the natural rhythm of a pitch and were typically put off until the last possible moment as the gallery PA’s clock wound down and the camera operators began to get a "tape end" warning in their viewfinders.  Of course, the file-based Ingex kit was largely immune to such stoppages, and other hiccups notwithstanding, could be comfortably left to record for hours on end until the internal disk cache filled up.  As it was a trial, we were recording using a low-end Avid codec, so our 1 TB internal cache was not likely to fill up in a hurry - a distinct advantage over the much more finite resource of a 43 min Digi...

However, one of the inherent and often overlooked benefits of a tape-based workflow is that a tape change marks an ideal time for Dragons, punters and production crew alike to, ahem, unleash their personal dragons and take a much needed comfort break. During one particularly intense web technology related pitch, in which the crew had already done the first tape change with barely a slow down in proceedings, the second tape change came as a great relief to many of us.  The punters were carefully sequestered from the Dragons during these mass excursions, but the crew could use one of two loos, the closer and less crowded of which was the one frequented by the (male) Dragons.  I made my way into serpent-infested territory and stumped up to do the needful. Duncan and James were already there, taking care of their respective business requirements. An innocuous conversation began between the three of us in which I offered up a couple of throw away generalities on the dos, don’ts and what-fors of technology implementation projects. Then, with business taken care of, we were back in the Den taking up our respective posts, James and Duncan in front of the cameras and me behind a trio of screens displaying the Den cameras’ output.  As I watched the next stage of the pitch ensue, both Duncan and James proceeded to quote, verbatim, my throw away technology lines. I beamed brighter than most of the studio lights, and had something juicy (pun intended) to relate to my fellow geek compatriots as we watched the action and tinkered at command lines.

The DD production team are now in the next evolutionary stage in their use of file-based workflows.  Under the able guidance of BBC Studios and Post Production, who are now providing Ingex as a managed service to internal and external productions after having made extensive operational enhancements to the system, DD will be completely file-based this series with nary a tape back up to be seen.  While this undertaking is not entirely without risk (what worthwhile technology implementation is ever completely without risk?), Ingex has grown into a robust and reliable technology, which delivers consistent results - and which, thanks to the open approach taken by the BBC, is free for download and use by anyone who wants it. As hard disk technology continues to grow in capacity and file-based recording technologies become more and more ubiquitous, my concern for the DD team, as well as the broadcast industry as a whole, is this: when will we next get to use the loo?

Invitation to the Inaugural Workflow Innovation Group Meeting

It seems like the transition to "tapeless" or file based working has been a long time coming, but most companies and individuals we talk to seem to agree that 2010 is the year that it's really becoming real for them. With two major tapeless production initiatives on the road for delivery this year (BSkyB and the BBC), time apparently running out for tape-based cameras, and increasing numbers of companies opting for file-based production, now is the time where the prototypes and the promises end, and the real day to day delivery has to start. See - I knew I could complete that paragraph without using "where the rubber hits the road" if I tried hard enough!

Mediasmiths is actively supporting a number of our clients through their transition to file-based working, and what we've noticed is that even the most forward-thinking and best prepared of organisations still encounter practical challenges and issues. Those issues can be anything - from realising that the level of training and change management to really bed in new workflows needs to a bit more than budgeted for, or simply that two pieces of equipment that have been guaranteed to work together and seamlessly exchange MXF files... just don't, quite. 

 Along the journey we've also noticed that although the traditional vendors are doing their bit to help move the industry into tapeless working (and help mop up minor additional requirements like HD and 3D along the way), there is a quiet revolution happening, with a number of innovative and cost effective solutions emerging from non-traditional vendors to help address problems like how to track how assets are used across the business, or put in place post-production storage solutions that support Avid, Apple and Adobe editors, all at the same time. As Mediasmiths we're pretty well known for being technology agnostic and vendor independent - but we're also known for our love of smart technology and innovative products, and we like our clients to know about them as well.

Taking all of this into account, and following chats with clients and our friends at Object Matrix, Vidispine, GridIron and ERA, we've decided to host a gathering for anyone that wants to come along and spend some time talking about challenges with digital workflows, meet up with other folks who may well be encountering some of the same issues, and chat through some practical solutions. We'll have some of those innovative vendors there as well, but the idea is that it's a conversation and an opportunity for some networking, not somewhere you'll be getting the hard sell or a bunch of vendor waffle. We're going to call it the Workflow Innovation Group - and if it's useful, helpful, and anyone bothers to turn up, we'll look to run similar sessions on an irregular basis throughout the year. We might also rename it if anyone can come up with a snappier title.

We've (royal we've - thanks to Nick at Object Matrix!) prepared a flyer for the meeting - feel free to click here to download for reference and give it to anyone you think might be interested. Key details though - When? 29th of June, lunchtime onwards.Obligatory raffle with prizes? Oh yes. Where? Cardiff, at the Millennium Centre, right on Cardiff Bay. For those who are Doctor Who or Torchwood fans, that's the big building behind the plaza where the Tardis lands from time to time to refuel, and the lift comes up from the Hub. Shameless stereotypical geek? Me? Never....

RSVP to wig@mediasmiths.com and we do hope you can join us there.

Interesting Stuff, Part One - The MatrixStore

What I want to do today is the first in what will no doubt be a random series of in-depth posts about some of the technologies, companies and products that we at Mediasmiths find interesting, and which we think are going to have a real impact on the media industry.

When we first started Mediasmiths, one of the values that we wanted the company to become known for was independence - freedom to help clients make the right technology choices, without feeling obligated to push them towards "partner" solutions. We've been quite successful at this, and have taken a number of clients now through our technology selection process leading to recommendations that have sometimes surprised both of us. We'll be talking about that approach no doubt, but I just wanted to set a context - things that we talk about on this blog are things that really interest us as individuals and as a company - any of our clients reading this should rest assured that we're not giving advance warning for what we're going to be trying to push down your throats..!

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